Scope overview

A360 is in need of an animated video production consultant to produce short, animated videos primarily for use on social media, website and presentations. We want the design to reflect the project’s bold, fresh and youthful feel while staying within brand. The videos will incorporate infographics, animated characters and narration. The animator/firm should have modern production equipment and qualified creative personnel capable of designing creative concepts with guidance from our internal communications team.

Terms brief

The animator/firm will need to:

• Meet with the A360 comms and technical lead to understand the narrative and get accurate data/information to be used for the animation
• Develop a technical and cost proposal for the production of the animation
• Develop detailed story board concept(s) to present to the team
• Deliver original artwork and video files

Expected Deliverables

• A360 Story – from 1.0 to amplify
• A360 focus areas and impact – across Kenya, Nigeria and Ethiopia
• A360 Global user journey

Tasks

• Consultants will be provided with existing documentation/PowerPoint slides to be converted into animations. The documents will then be consolidated/edited in a sequence and in a shape of 3-5 minutes of animation by the consultant.
• Consultant will prepare script and narration for overall animation in English explaining step-by-step actions.
• Capture animation as approved and according to the prepared script.
• Consultant will be required to design animation as per requirements determined by A360 including (sound, editing, narration, subtitling, dubbing etc.)
• Record and use Standard English narration and prepare background music for the animation.
• Finalize the animation as according to the feedback provided by A360.

*Editing and quality control: The consultant is required to perform reviews of all content prior to submitting to PSI, including the first draft to, 1) ensure that content has maintained integrity from A360-provided documents into the design and 2) ensure that the design is coherent, consistent and well executed.

Quote guidelines

Note: The proposal should provide the following information:

• Technical proposal: Outline and methodology for undertaking the video animation, as well as the detailed work plan showing the assignment’s important activities and milestones.
• Financial proposal: Including a detailed quotation for the production of the video animation ii) showing all necessary costs.
• Contact details of three past performance references.
• Updated creative portfolio including relevant creative development work and qualifications.