Responsibilities

• You’ll be the person in the room who actually cares about the brand, and the numbers behind it.
• This isn’t a role for someone who wants to execute a checklist. It’s for someone who loses sleep over why a campaign didn’t land, gets genuinely excited when a new product idea has legs, and can walk into a cross-functional meeting and bring everyone to the same page without a title doing the heavy lifting.
• You’ll own the full picture, from spotting what consumers are telling us (even when they don’t say it directly), to steering innovation from a whiteboard scribble all the way to shelf.
• You’ll shape annual brand plans, sharpen briefs, manage agency relationships, and make sure activations, campaigns and messaging all tell the same story.

You’ll love this role if:

• You notice a competitor’s new pack design at the supermarket and immediately start asking questions.
• Three projects at once doesn’t stress you out, it motivates you.
• Turning messy consumer data into one sharp, clear insight is genuinely satisfying to you.
• You believe great brands earn their place in people’s lives, and you want to help build one.

You’ll struggle here if:

• You need everything defined before you can move.
• That’s not my department” is a sentence you say often.
• You treat innovation as a once-a-year agenda item rather than a constant mindset.
• You’re more comfortable reporting on what happened than influencing what happens next.

What You Bring:

• A degree in Marketing, Communications, or any discipline that’s sharpened the way you think and solve problems.
• At least 5 years in Brand management- FMCG or Agri-Business experience will put you ahead.
• A track record you’re proud of, not just one that looks good on a CV.
• Strong communication and strong analytical skills-you’ll need both, sometimes in the same breath.
• The kind of attention to detail that catches things before they become someone else’s problem.