The Co-operative Bank of Kenya Limited is incorporated in Kenya under the Company Act and is also licensed to do the business of banking under the Banking Act. The Bank was initially registered under the Co-operative Societies Act at the point of founding in 1965.

Position Summary

Our client, a Fresh Produce Cooperative Union based in Nyandarua County, is seeking a dynamic and results-oriented Manager. This role will be instrumental in driving the Union’s growth, expanding its market reach, and fostering strategic partnerships. The ideal candidate will possess a proven track record in marketing, business development, and agricultural produce management, with a deep understanding of the local and regional market dynamics.

The Role

Reporting to the Board of Directors, the successful candidate will be expected to:

• Develop and implement comprehensive marketing strategies to promote the Union’s fresh produce offerings.
• Identify and pursue new business opportunities, partnerships, and markets to expand the Union’s reach and profitability.
• Develop and maintain relationships with key stakeholders, including buyers, transporters, producer cooperatives, government representatives and other industry players.
• Onboard new primary cooperatives to the Union and mobilize share subscriptions from them.
• Enhance the Union’s image and reputation through effective branding and promotional activities.
• Conduct market research and intelligence, analyze results, and present timely written reports with actionable recommendations to the Board.
• Develop annual education programs for the Union in liaison with its Education Committee and the Board.
• Track and monitor new and existing primary cooperative accounts to avoid dormancy.
• Advise the board on governance issues, including compliance with regulations, policies, and procedures
• Provide recommendations for improving governance practices and decision-making processes
• Perform such other lawful duties as may be assigned from time to time.

Qualifications, Skills & Attributes

The successful candidate will be required to possess the following qualifications:

• A Bachelor’s Degree in Agriculture/ Agribusiness Management from a recognized University.
• At least 3 years’ experience in a marketing or business development role in an agricultural enterprise.
• Familiarity with post-harvest handling techniques, such as sorting, grading, packaging, storage, and transportation, is required.
• A diploma in marketing or Cooperative management will be an added advantage
• Proficiency in Microsoft Office suite.
• Understanding of business principles, including financial management, risk assessment, and negotiation skills, is essential.
• A high level of professionalism and integrity.
• Excellent communication (oral and written) and negotiation skills.
• Outstanding interpersonal skills.
• Ability to write reports and deliver presentations effectively.