THE JOB

• The Digital Marketing Assistant will support the company’s online presence by managing social media, assisting with digital campaigns, and ensuring engagement with the target audience.

MAIN TASKS AND RESPONSIBILITIES.

• Carry out research on key target audiences for company online and social media campaigns.
• Work with the creative team to develop suitable content and materials for the company’s Google Business Profile and social media pages.
• Post content on Google Business Profile and social media platforms to maintain an active online presence.
• Collaborate with the IT and marketing teams to plan and execute online promotional campaigns.
• Monitor social media activity and engagement, responding to comments and messages to keep the company’s target audience engaged.
• Assist in SEO optimization, Google Ads, and social media advertising to enhance brand visibility.
• Track and report on digital marketing performance metrics to guide strategy improvements.
• Participate in other marketing-related initiatives as needed.

QUALIFICATIONS

The ideal candidate should have:

• Diploma/Degree in Marketing, Digital Marketing, Communications, or a related field.
• Experience in social media management and content creation.
• Knowledge of SEO, Google Analytics, and online advertising is an advantage.
• Strong writing skills and creativity for developing engaging marketing content.
• Basic understanding of graphic design tools (Canva, Photoshop, or similar).
• Ability to work independently and as part of a team.

THE RIGHT PERSON FOR THE JOB

The ideal candidate should possess the following skills and competencies:

• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office and digital marketing tools.
• Strong analytical and problem-solving skills.
• Time management and ability to meet deadlines.

WHAT WE ARE OFFERING

A competitive salary based on experience and qualifications.