Job Purpose

• The Digital Marketing Intern will support the execution of marketing initiatives across digital platforms, content production, brand engagement activities, and lead generation campaigns. The role offers hands-on exposure to content creation, social media management, video production, market research, campaign execution, and performance reporting while contributing to the organization’s marketing objectives.

Key Responsibilities

• Support the planning and execution of digital marketing campaigns across social media and other digital channels.
• Assist in developing content calendars and content plans aligned with marketing objectives and brand guidelines.
• Assist in organizing and coordinating video shoots, photography sessions, interviews, and site content collection.
• Contribute to content ideation and creative brainstorming for campaigns, social media, and marketing initiatives.
• Support the development of marketing collateral including artworks, and promotional materials.
• Assist with social media management activities including audience engagement, community management, content scheduling, and reporting.
• Conduct market research, competitor analysis, and audience insight gathering to support marketing strategies.
• Assist in preparing marketing reports and tracking campaign performance metrics.

Knowledge, Skills and Experience Required for this Role

• Bachelor’s Degree in Marketing, Communications, Journalism, Public Relations, Media Studies, Business, or a related field.
• Minimum Second Class Upper Division.
• 0–2 years of relevant experience through internships, attachments, freelance work, campus leadership, or professional roles.
• Strong interest in digital marketing, content creation, and brand communications.
• Familiarity with social media platforms and digital marketing principles.
• Ability to integrate AI tools into daily marketing work, including content creation, copywriting, idea generation, research, and workflow optimization.
• Basic knowledge of design and content creation tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms will be an added advantage.
• Photography, videography, graphic design, or video editing skills will be an added advantage.

Competencies Required for this Role

• Strong written and verbal communication skills with the ability to create engaging content for digital audiences.
• Creative thinker with the ability to generate fresh content and campaign ideas.
• Strong attention to detail and commitment to maintaining brand consistency.
• Ability to manage multiple tasks and prioritize effectively in a fast-paced environment.
• Proactive, resourceful, and willing to take initiative.
• Positive attitude and ability to work collaboratively within a team environment.
• Results-oriented with a strong sense of accountability and ownership.

What You’ll Gain

• Hands-on experience across digital marketing, content creation, campaign execution, events, and brand management.
• Exposure to video production, photography, creative development, social media marketing, and performance analytics.
• Opportunity to contribute to real projects and see your ideas come to life.
• Mentorship and practical learning within a dynamic marketing environment.
• Exposure to the marketing of large-scale real estate developments and lifestyle-focused communities.