Responsibilities:

• Develop and implement event marketing strategies to showcase our properties, attract potential buyers, and engage with the local community.
• Plan and coordinate a variety of events, including open houses, property tours, networking mixers, educational seminars, and community outreach programs.
• Collaborate with real estate agents, brokers, and internal stakeholders to identify target audiences, define event objectives, and align activities with sales and marketing goals.
• Manage all aspects of event logistics, including venue selection, vendor coordination, budget management, and on-site execution.
• Create compelling event marketing materials such as invitations, flyers, signage, and promotional giveaways.
• Utilize digital marketing channels, social media platforms, and email campaigns to drive attendance and engagement for events.
• Develop and maintain relationships with event partners, local businesses, sponsors, and media outlets to maximize exposure and opportunities for collaboration.
• Provide support and guidance to real estate agents and sales teams to ensure they are prepared and equipped to represent properties at events.
• Monitor and evaluate the success of events through metrics such as attendance, leads generated, client feedback, and return on investment (ROI).
• Stay informed about real estate market trends, competitor activities, and best practices in event marketing.
• Provide post-event analysis and recommendations for future improvements and optimizations.

Qualifications:

• Bachelor’s degree in marketing, communications, business, or related field.
• Minimum of 2-3 years of experience in event marketing, preferably within the real estate industry.
• Strong understanding of real estate marketing principles, sales processes, and customer relationship management (CRM) systems.
• Excellent project management skills with the ability to manage multiple events simultaneously and meet tight deadlines.
• Creative thinker with a keen eye for detail and the ability to develop innovative event concepts and experiences.
• Excellent communication and interpersonal skills with the ability to build relationships and collaborate effectively with internal and external stakeholders.
• Proficiency in Microsoft Office Suite, Adobe Creative Suite, and event management software (e.g., Eventbrite, Cvent).
• Familiarity with real estate photography, videography, and virtual tour technologies is a plus.
• Ability to work independently and as part of a team in a fast-paced, entrepreneurial environment.