Overview

Are you prepared to embark on an extraordinary journey with M-KOPA?

We’re looking for a Field Marketing Officer to execute dynamic sales strategies and promote our innovative electric motorbikes. This role will immerse you in hands-on fieldwork, driving growth by engaging directly with customers and communities.

Your day-to-day will include:

• Sales Execution and Lead Generation: You’ll actively identify and qualify leads through field visits, community meetings, partner networks, and customer referrals. Building relationships and understanding customer needs will be key to guiding potential buyers through the sales funnel, ensuring a high conversion rate.
• Product Demonstrations and Community Engagement: Through product demos and field engagement, you will not only answer customer inquiries but also educate them on the unique benefits of our electric motorbikes, tailored to their specific needs.
• Supporting Marketing Initiatives: From distributing promotional materials to organizing local events and trade shows, you’ll be at the forefront of marketing campaigns. Your insights will feed back to the marketing team, helping shape future campaigns based on market trends, customer preferences, and competition.
• Data Collection and Reporting: You will gather valuable data during field activities, including customer feedback, market insights, and competitor behavior. Regularly reporting on your sales activities, lead generation, and conversion rates will help inform strategy adjustments.
• Compliance and Ethics: Conduct all activities in line with company policies and ethical standards, ensuring that interactions with customers, stakeholders, and team members reflect the high integrity of our brand.
• To excel in this role, you’ll need a Diploma or Degree in Sales, Marketing, or a related field, and proficiency in Excel and mobile sales tools. At least one year of professional experience in sales, marketing, or a related field is required, with direct-to-consumer sales experience in the automotive industry being a plus.
• If you are ready to take on this exciting challenge and contribute to our dynamic market, we would love to hear from you!