Key Responsibilities

Business Development and Market Penetration

• Identify and develop new business opportunities within the manufacturing, processing, energy, utilities, mining, cement, pharmaceutical and other industrial sectors.
• Proactively identify factories, industries, institutions and organisations that require industrial automation, engineering services and technical solutions.
• Conduct market research to identify potential customers, industry trends, emerging technologies and business opportunities.
• Arrange appointments and conduct regular visits to factories, industrial facilities and prospective clients.
• Develop and maintain a database of potential and existing industrial customers.
• Generate new leads through networking, cold calling, referrals, industry events and direct customer engagement.
• Support the company in expanding its market presence and increasing its customerbase.

Technical Product and Solutions Sales;

• Promote and generate sales for the company’s technical products and engineering solutions, including:

Engineering Services and Maintenance Sales

• Actively market the clients engineering and technical services, including:
• Industrial equipment repair and maintenance.
• PLC and electronic troubleshooting.
• Industrial automation and control system integration.
• Hydraulic and pneumatic system maintenance.
• Instrumentation and calibration services.
• Industrial equipment diagnostics and troubleshooting.
• Preventive and corrective maintenance solutions.
• Equipment upgrades and automation improvements.

Technical Training and Skills Development Sales

• Promote the clients technical training programmes to individual professionals, companies, factories, institutions and organisations.

Customer Relationship Management

• Establish and maintain relationships with industrial customers and business partners.
• Regularly visit existing customers to identify additional business opportunities.
• Understand customers’ technical challenges and operational requirements.
• Follow up on customer enquiries, quotations, orders and service requests.
• Work with the technical department to ensure customer requirements are properly understood and addressed.
• Identify opportunities for repeat business, cross-selling and upselling.
• Maintain high standards of professionalism and customer service.

Sales Administration and Reporting

• Prepare and submit quotations, proposals and sales documentation.
• Maintain accurate records of customer interactions, leads and sales opportunities.
• Prepare daily, weekly and monthly sales activity reports.
• Track sales performance against assigned targets.
• Provide market intelligence and competitor information to management.

Requirements

Education qualifications & Experience

• Diploma or Bachelor’s degree in Electrical Engineering, Mechanical Engineering, Mechatronics, Instrumentation and Control Engineering, Industrial Automation, Electronics, Sales and Marketing or a related field.
• A technical engineering qualification will be an added advantage.
• At least one year of experience in technical sales, industrial sales, engineering services or business development is desirable.
• Fresh graduates with a strong technical background and interest in sales may be considered.
• Basic knowledge of industrial automation, electrical systems, mechanical systems or industrial equipment.
• Proficiency in Microsoft Office applications.
• Knowledge of CRM systems and sales management tools will be an added advantage.

Required Skills and Competencies

The ideal candidate should possess:

• Strong communication, presentation and negotiation skills.
• An interest in engineering, industrial technology and automation.
• Ability to understand technical products and explain their benefits to customers.
• Strong prospecting and lead-generation abilities.
• Excellent customer relationship management skills.
• Commercial awareness and business development skills.
• Good report writing and presentation skills.
• Ability to identify customer needs and propose appropriate solutions.
• Self-drive, initiative and a strong results-oriented attitude.
• Willingness to travel and conduct regular industrial customer visits.
• Ability to work independently and collaboratively with technical teams.