KEY ACCOUNTS SALES REPRESENTATIVE

• Our client, a well-established company in the FMCG sector and with a long track record in Kenya and overseas Markets, is hiring a Key Account Sales Rep.
• The Job holder will be responsible for developing and implementing Key Accounts plans in accordance to the trade & distribution strategy as well execute sales, distribution and trade Programme activities.

Reports to: Key Accounts & Institutions Manager

Main Duties and Responsibilities

The duties and responsibilities are as follows:

Operational Roles and Responsibilities

• Ensure achievement of volume/brand mix targets, availability, visibility, quality and customer price targets are within designated key account.
• Implementation of key accounts strategy as advised by the Key Accounts Manager.
• Ensure that objectives in terms of availability, visibility, volume and customer price of products are achieved in the area
• Negotiate and take orders from Key Accounts customers through scheduled or periodical visits, ensuring that the trade coverage and visit frequency targets are met according to the route plans
• Provide data and maintain accurate records on competitor’s moves on sales and distribution performance in order to guarantee that Key Accounts Manager is fully informed at all times
• Achieve distribution objectives of product availability, customer service levels and stock rotation to ensure the company meets the highest levels of customer satisfaction
• Ensure high levels of product visibility through displays and merchandising materials at customer premises as guided by the Key Accounts Manager
• Manage all assigned funds, materials and equipment in a secure and efficient manner in order to maximise the use of organisation assets
• Minimize commercial risks in area of operation
• Ensure that internal control procedures are followed in relation to the identification and resolution of cash and stock shortage discrepancies
• Ensure customer credit terms are adhered to in designated Key Accounts
• Ensure marketing activations are executed properly
• Any other official duties as directed by the Key Accounts Manager

Working Relationships

Internal:

• Share data regarding customers in the territory with Key Accounts Manager and HOSM

External:

• Develop an effective working relationship with customers by giving assistance and support through regular communication and the prompt handling of problems and customer requests.

Key Result Areas:

The accountability areas are as follows;

• Development of key market shareholding
• Attainment of monthly sales targets
• Ensure customer satisfaction in the designated area
• Gather, analyse and maximise potential growth areas
• Effective utilization of assigned company resources
• Effective cost exposure and control

Knowledge and Skills Required:

• Bachelor’s degree in Marketing or Business related field
• Minimum of two (2) years of sales experience
• Proficiency in computer use
• Demonstrated knowledge of basic brands
• Strong selling and negotiation skills
• Good written and oral reporting skills
• Valid driving licence with actual driving experience