In the 2008, the holding company changed its investment strategy and financial lending to its members on short term periods at agreed interest rates. Members’ shares were to be used as financial guarantee and security for the lending. This marked the beginning of a formal financial lending institution – Springboard Capital Limited.

JOB SUMMARY

Springboard Capital Ltd is seeking to hire a Marketing Assistant (Products & Market Research) reporting to the Marketing Officer. The job holder will have responsibility for general marketing activities including products development, management, dissemination, analysis and dissemination to stakeholders.

RESPONSIBILITIES 

• Proactively conduct product surveys to gather customer and market feedback
• Develop new product ideas and proposals for review and implementation
• Development and review of customer listening and feedback mechanisms for assessment of new product development and product enhancement needs
• Presentation of product information to internal and external stakeholders based on analyzed data
• Report on product performance and give advice for business improvement.
• Continuous training of staff and other stakeholders on company products.
• Drive the review of market trends and analyze competitor and customer behavior and implement findings
• Development of product ads and campaigns for internal and external customer consumption
• Attend conferences, workshops, meetings and events to promote and articulate issues relevant to the company
• Implementing and supporting marketing events and customer activity campaigns and initiatives
• Participate in the creation, development and publishing of company communication on both online and traditional media channels.

DESIRED SKILLS AND QUALIFICATIONS

• Bachelor’s degree in a business related field
• Diploma in sales and Marketing-Preferred
• At least 1 year marketing and customer management experience in the financial industry
• Proficiency in ICT with strong MS Office and internet ability.