• Performing market analysis and research on the latest trends in the industry in Kenya and globally.
• Monitoring and analyzing the competition set.
• Assisting with daily administrative duties.
• Designing and presenting new innovative concepts to target, retain, entertain B2B and B2C guests
• Assisting in the creation of developments and collaterals, brochures, flyers
• Proofreading and creation of articles and content for the website
• Collaborating with the digital, social media, trade marketing team to create team synergies
• Participating in internal communications campaigns
• Coordinating PR activities
• Create engaging content calendars for B2B and B2C social medias (Linked In, Twitter, Tik Tok, Instagram, and Facebook)
• Contribute in developing and monitoring the hashtags strategy
• Resize and edit photos and videos in photo editing apps.
• Schedule drafted content on Sprout Social.
• Draft copywriting for each posts and articles
• Assist with managing the online community by answering DMs, replying to comments and resharing stories, retweeting and gathering information on trends.
• Assist with capturing stories and events on ground and coordinating the internal content creator teams
• Coordinate external content creators and campaigns shootings
• Assist in developing advertising campaigns and monitoring performances
• Assist in coordinating the influencers strategy

Qualifications

• College Degree or Diploma in Marketing/Communications
• Ability to see things differently with creative flair,
• You love working in an inspiring, experiential, luxe and fast-paced environment.
• You have effective relationship skills and the ability to build excellent relationships with stakeholders & colleagues.
• Excellent Microsoft Word/Excel/PowerPoint/Outlook skills & Canva