CDL was founded in early 2003 by its current Managing Director Lucy Mmari.Within her 14 year tenure in a well established logistics company, She honed her skill in human resources management and thereafter started CDL.

Job Summary:

The National Sales Manager will be responsible for developing and executing the national sales strategy, leading a high-performing sales team, and driving revenue growth across all regions. The ideal candidate will have a deep understanding of the milling, baking, and retail industries, with a proven track record of achieving sales targets and building strong customer relationships.

Key Responsibilities:

• Sales Strategy Development: Develop and implement a comprehensive national sales strategy aligned with the company’s overall business objectives.
• Team Leadership: Lead, mentor, and manage a team of regional sales managers and sales representatives to achieve and exceed sales targets.
• Market Analysis: Conduct market research and analysis to identify new business opportunities, emerging trends, and competitive landscape.
• Customer Relationship Management: Build and maintain strong relationships with key customers, distributors, and partners to enhance customer loyalty and satisfaction.
• Sales Forecasting: Prepare accurate sales forecasts and reports, providing insights to senior management on sales performance, market trends, and growth opportunities.
• Budget Management: Manage the national sales budget, ensuring optimal allocation of resources to achieve sales objectives.
• Product Development Collaboration: Work closely with the product development and marketing teams to align sales strategies with new product launches and marketing campaigns.
• Training and Development: Oversee the training and development of the sales team to ensure they have the necessary skills and knowledge to succeed.
• Compliance and Reporting: Ensure compliance with all company policies and regulations, and provide regular reports on sales activities and outcomes.

Requirements

Qualifications:

• Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.
• A minimum of 8 years of sales experience, with at least 4 years in a managerial role, preferably within the milling, baking, or retail sectors.
• Proven track record of achieving sales targets and driving business growth.
• Strong leadership and team management skills.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to analyze market trends and develop effective sales strategies.
• Proficiency in sales management software and tools.

Key Competencies:

• Strategic Thinking
• Leadership and Team Management
• Market and Industry Knowledge
• Customer Focus
• Financial Acumen
• Innovation and Creativity
• Strong Ethical Standards