Gap Recruitment Services Limited is a leading recruitment firm in Kenya where International and local companies find just the right fit talent.

Job Purpose:

• Our client is in search of a seasoned and results-oriented Online Sales & Marketing Executive to join their dynamic marketing team. In this role, you will play a pivotal part in strategizing, executing, and refining our online marketing efforts. Key responsibilities encompass promoting our products or services across digital platforms, formulating robust marketing strategies, and closely monitoring our online brand presence.
• To thrive as an Online Sales & Marketing Executive in the team, you must possess an in-depth understanding of marketing principles and stay abreast of the latest technological trends. Your ability to harness the power of the internet to drive sales is crucial. Furthermore, our client values tech-savviness and a penchant for devising innovative marketing campaigns. If you’re ready to make a meaningful impact in the online marketing sphere, we’d love to hear from you.

Key Responsibilities:

• Overseeing and optimizing PPC campaigns while diligently tracking reports and ROI.
• Crafting SEO-driven content for the website and actively generating, tracking, and evaluating online sales.
• Utilizing web analytics tools such as Google Analytics and Web Trends to gauge campaign performance.
• Maintaining and enhancing the company’s presence on social media platforms, staying attuned to emerging trends.
• Spearheading the creation of inventive content, as well as managing the company’s email marketing initiatives and E-commerce platforms.

Minimum Qualifications:

• Degree in Marketing, Communications, or a related Business field.
• Demonstrated track record of success in the role of Online Marketing Executive.
• Extensive experience in SEO and PPC.
• Strong grasp of digital marketing principles and strategies.
• Proficiency in using web analytics tools and graphic design software.
• Exceptional content creation and creative writing abilities.
• Outstanding communication skills.