Job Responsibilities

• Interacts with the company’s sales management team, technicians and salespeople to develop, schedule and report status of projects.
• Maintains contact with numerous industry personnel including growers, supplier salespersons, product technicians, customers and end users/buyers to identify new products or market needs.
• Plans, coordinates and implements trial plan for assigned products, crops in assigned territory.
• Visits trials, demo plots and identifies products to pursue, target, and market.
• Identifies products to market.
• Assists with trials at Multi location, multi season as needed.
• Provides technical data including cultural and use recommendations on new products.
• Identifies market segments with sales growth potential and recommend strategies for growth.
• Coordinates and follows up on sales team trial efforts to ensure proper reporting and to assist sales team with trial evaluation as needed.
• Supports downstream marketing initiatives in conjunction with the company’s marketing programs.
• Assists in collecting information to resolve product performance complaints.
• Collecting data on the competition varieties in the market, their traits and positioning.
• Prepares comprehensive reports on trial performance.
• Conducts training of the customers on usage and benefits of the products.

Other Requirements

• Bachelor’s Degree in Horticulture (advantage to Master’s Degree)
• Minimum 3 years experience in the export farms with trials and report writing experience, preferably in the flower industry.
• A valid Driving licence (a prerequisite).
• Flexible to travel and stay out (sometimes up to 4 days).
• Good understanding of plant nutrition.
• Good understanding of plant protection.
• 3 recommendations from key figures in the industry