KEY RESPONSIBILITIES:

• Drive the end-to-end execution of the product lifecycle for all Sahl products—including research, planning, positioning, requirements definition, and go-to-market strategy.
• In liaison with Consumer Research department team Conduct in-depth market research, consumer insight analysis, and competitive benchmarking to inform product design and market positioning.
• Monitor the performance of existing products through periodic reviews, analytics, and customer feedback. Recommend strategic adjustments to ensure product relevance and profitability.
• Analyse consumer needs and emerging trends to generate new product ideas. Evaluate build-versus-buy options and ROI for potential partnerships or enhancements.
• Collaborate with Sales, Marketing, and commercialization teams to develop integrated product launch and growth plans.
• Conduct regular product performance surveys and generate analytical reports with actionable insights and strategic recommendations.
• Ensure all Sahl products are aligned with KCB Kenya’s overall strategic direction and contribute to the achievement of business targets.
• Proactively identify potential product risks, performance gaps, or operational challenges, and lead mitigation planning.
• Recommend adjustments to current product lines and packaging by evaluating specifications, market demand, and customer feedback.
• Develop and execute strategies to drive product uptake, customer acquisition, and portfolio growth across all applicable channels.

Key Skills /Competencies

• Excellent presentation and communication skills.
• Strategic/business acumen skills.
• Strong business planning, tracking and financial management skills.
• Strong analytical skills.
• Ability to work to tight deadlines without compromising accuracy.
• Good understanding of Islamic product contracts, risk dynamics and pricing structures.
• Strong team player with good interpersonal skills.
• Problem solving skills

MINIMUM POSITION QUALIFICATION REQUIREMENTS

• Education     Bachelor’s Degree    ANY DEGREE    RQ
• Professional Qualifications    Islamic Finance certification, Product Development certification/Project management Certification    AA
• Master’s Degree    Any     AA

Total Minimum No of Years’ Experience Required

• 5 years

Detail    Minimum No of Years    Need Type[5]

• People Management     2    ES
• Relationship management     3    ES
• Product Development/Management    4    ES
• Credit Management     1    ES
• Banking Operations    1    ES
• Stakeholder Management     2    ES
• Business case/Proposal development     2    ES
• Experience in Islamic Banking    2    DE
• Data/Financial Analysis    1    ES