Reporting to the Snr Relationship Manager – Institution Banking, The Relationship Officers will support to design, development, sales and business development of product propositions and platforms that deliver holistic solutions to Caritas Microfinance Bank customers and their ecosystems within the religious sector. The role holder shall also support for managing the performance of the products throughout the life – cycle ensuring that customer value and ROI are optimized.

KEY RESPONSIBILITIES
Assist to

• Formulate, design and review product and platform strategies that competitively address identified and emergent market opportunities
• Engagement with customer owners and market activators to achieve product/platform uptake and utilization targets
• Periodic review of existing products and platforms to enhance their offering in the market to ensure product continuously yields expected benefits
• Full responsibility for assigned sector product lines and all sales and business development activities for the bank
• Develop business opportunities and monitor business’s activities in line with the Bank’s long-term strategic and annual business plans and ensure that the Bank remains competitive and promptly reacts to changing market conditions and customer needs
• Implement a focused relationship management system, which increases the Bank’s ability to increase the flow of business and generate deposits, lending and revenues from existing and new customers in line with the Bank’s strategy.
• Enhance relationship marketing and management – to establish, maintain, and enhance relationships with customers and other partners, at a profit, so that the both the customer and bank objectives are met achieved by a mutual exchange and fulfillment of the brand promise.
• Practice strategic marketing by focusing on how to develop competitive advantage into the changing marketplace and leveraging on the banks distinctive capabilities to drive value
• Enhance value creation by creating, communicating, delivering, and offering solutions that have value for customers, shareholders and partners
• Build the Caritas Bank brand to ensure that the bank is top of mind of customers in the assigned sector.
• Develop innovative solutions that will be delivered through branches and channels that respond to market needs or identified gaps in the assigned (religious) sector.
• Build a base of promoters by enhancing positive customer experience and advocacy to drive competitive advantage.
• Create a differentiated customer experience design, tailored to target customer needs and optimize customer interactions with the brand, offerings, and touch points to consistently deliver
• Periodically review existing products based on customer feedback and market trends to ensure continuous product utilization
• To perform any other duty as assigned in line with the organization goals and objective

QUALIFICATION AND EXPERIENCE REQUIREMENTS

• University Degree – BCOM, (Business Administration, Finance or Marketing option)
• 3 years’ experience in business development
• Comprehensive knowledge of bank’s laid-down policies and procedures relating to all areas under control.
• Knowledge and understanding of the Area sales and service strategies.
• Must be self-driven; possess excellent administrative, communication and interpersonal skills, strong organization, and negotiation skills.