Overview of the role

Responsible for the quality delivery of research projects by managing and administering resources to ensure projects are executed efficiently and of the highest quality as well as growing a solid customer base.

Key Responsibilities

• Perform both social and market research to solicit business
• Investigate potential markets and opportunities
• Research and contact potential clients, following through with meetings and proposals
• Build an ongoing book of business to enable set sales targets are met
• Manage client relationships with a view of growing their business with us and referrals
• Acquire and maintain an in-depth knowledge of market techniques and practices
• Oversee taking of client briefs and writing of proposals
• Design questionnaires and sample frameworks
• Conduct in-depth interviews and focus groups to gather data
• Manage the data collected through the transcription and interpretation of findings, data analysis and reporting, and final presentation of findings
• Participate in the fieldwork process to gain insights on how to better improve the service
• Develop, together with the directors, research products that will be sellable in the current environment
• Familiarize yourself and be a subject expert on market research products like retail census, brand health tracking (FMCG products & service industry), customer satisfaction and employee satisfaction
• Participate in the proposal writing process from inception to defending them in client meetings
• Attend and contribute to networking forums and social media articles and blogs to increase brand awareness

Qualifications

• Strong analytical skills
• Establishing and maintaining interpersonal relationships
• Client engagement
• Resourcefulness
• Organizational skills
• Self-motivation and drive
• Time management
• Accurate interpretation and disbursement of information