Role Summary:

• A Sales & Marketing Manager is responsible for developing, implementing, and executing strategic marke- ting plans for Mwananchi credit limited to attract potential customers and retain existing ones.
• The primary role includes market research, budgeting, campaign planning, and performance analysis.

Requirements

Qualifications:

• The incumbent must be Holder of Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred).
• Minimum of 5 years proven experience in a marketing role, preferably with leadership responsibilities. Computer literacy and proficiency.

Desired Skills:

• Proven experience in a marketing role, preferably with leadership responsibilities.
• Strong understanding of current online marketing concepts, strategy, and best practices.
• Excellent communication, organizational, and project management skills.
• Proficiency in marketing software and tools (e.g., CRM, analytics, SEO tools).
• Creative thinking and problem-solving skills.
• Strong interpersonal, management and demonstrable leadership skills. Analytical thinker who can recognize trends and opportunities.