Purpose for the Job

• To drive new business growth and portfolio development within the SME General Insurance segment by identifying and converting new opportunities, developing strategic client relationships, and providing tailored insurance solutions across relevant General Insurance products in line with the Retail & SME divisional strategy.

Duties and Responsiblities

• Prospect, identify, and convert new business opportunities within targeted SME sectors.
• Prepare and present competitive quotations, proposals, tenders, and RFQs.
• Build and maintain strong client relationships to support retention, cross-selling, and portfolio growth.
• Develop and execute targeted sales initiatives, client engagements, and SME market activations.
• Identify niche markets and partnership opportunities to expand the SME portfolio.
• Liaise with insurers and internal teams to obtain competitive terms and ensure timely delivery of solutions.
• Monitor market and competitor developments and identify opportunities for growth.
• Maintain accurate sales and client records and ensure compliance with internal and regulatory requirements.
• Submit timely weekly and monthly production, pipeline, and conversion reports.

Key Result Areas

• Achieve 100% of the individual new business targets within the SME General Insurance segment.
• Achieve at least 95% of retention of all new business introduced in the previous year.
• Growth of the SME General Insurance portfolio through new business and cross-selling.
• Increased penetration of targeted SME sectors and niche markets.
• Timely submission of quotations, proposals, and RFQs.

Key Competencies

• Business Development – Strong prospecting, negotiation, and closing skills.
• Communication – Clear, confident, and persuasive communication.
• Customer Focus – Ability to understand and respond to client needs.
• Product Knowledge – Good understanding of SME General Insurance solutions.
• Commercial Acumen – Ability to identify and develop revenue opportunities.
• Results Orientation – Strong ownership and commitment to targets.
• Teamwork & Integrity – Works collaboratively and maintains high professional standards.
• Attention to Detail – Accuracy in quotations, proposals, documentation, and reporting.

Knowledge And Skills Required

• Minimum 3 years’ experience in insurance sales, account management, or business development, preferably in General Insurance.
• Experience in SME insurance will be an added advantage.
• Strong sales, negotiation, presentation, and relationship management skills.
• Good understanding of General Insurance products and market dynamics.
• Strong pipeline management and business conversion skills.
• Good analytical and organizational skills.

Professional and Academic Qualifications

• Bachelor’s Degree in a Business-related field from a recognized university
• Diploma in Insurance (AIIK or ACII).
• Diploma in Marketing (CIM) will be an added advantage.