Key Responsibilities:

• Develop and implement a comprehensive creative strategy that aligns with Tatu City’s brand vision and market positioning.
• Oversee brand identity, creative assets, and content development across digital, print, and experiential platforms.
• Drive innovative campaign concepts that resonate with investors, businesses, and residents.
• Ensure visual storytelling excellence in photography, videography, and graphic design.
• Lead and mentor a creative team, fostering innovation and collaboration.
• Supervise creative production processes from concept development to execution.
• Ensure timely delivery of high-quality creative work across all marketing platforms.
• Work closely with internal stakeholders, vendors, and agencies on creative projects.
• Oversee website updates, ensuring brand consistency and user engagement.
• Develop digital marketing campaigns for both corporate and agency audiences in EMEA and MENA markets.
• Manage social media content strategies that enhance Tatu City’s visibility.
• Execute compelling copywriting, print media, and promotional materials.
• Maintain proficiency in Adobe Creative Suite, Illustrator, and top creative tools.
• Ensure high-quality graphic design, photography, and videography standards.
• Collaborate with marketing teams to enhance customer experience through visual elements.

Requirements

Skills and Experience

• 8+ years of experience in creative leadership roles.
• Proven success in launching and managing new brands, particularly within corporate or agency settings.
• Experience in managing big multinational brands both from agency and corporate in-house is preferred
• Hands-on creative expertise with the ability to direct and execute photography, videography, and design work.
• Must present a strong portfolio showcasing major brands managed.
• Experience leading teams within creative operations.
• Advanced proficiency in design tools including Adobe Suite, Illustrator, Photoshop, and InDesign.
• Expertise in digital marketing, print media, copywriting, and content strategy for international and local brands.
• Familiarity with the real estate market is a plus
• Multilingual ability is an added advantage