SCOPE OF WORK

The project seeks to procure services of an SBC Digital consultant who will provide strategic leadership in delivery of the project scope of work.

• Project Management: Lead the project from inception to completion, ensuring all milestones are met including coordination with the core team, advisory and consultative groups. Support development detailed project plans, including timelines, milestones, and resource allocation.
• Stakeholder Engagement: Facilitate engagement with key stakeholders, including government officials, NGOs, multilateral and global organizations and other local implementing partners identified in the project. Coordinate regular meetings and workshops in collaboration with country SBD Digital focal points to gather input and feedback to ensure active participation and buy-in from all stakeholders.
• Guideline Development: Conduct a comprehensive needs assessment to validate key issues and target behaviors outlined in the project Theory of Change documentation. Develop draft guidelines based on best practices and stakeholder input. Validate the guidelines with the advisory group and pilot country representatives.
• Pilot Implementation: Oversee the pilot implementation of the guidelines in 2 countries working with local campaign teams to apply the guidelines in live SBC campaigns and gather insights and feedback to refine the guidelines.
• Monitoring and Evaluation: Support the evidence and insights team toDesign and implement a monitoring and evaluation framework to measure the impact of the guidelines including, analyzing data and reporting on the effectiveness of the guidelines. Use evaluation findings to make necessary adjustments and improvements.
• Scale-Up and Sustainability: Develop a scale-up plan to promote the guidelines for broader adoption and establish a sustainability plan to ensure the guidelines remain current and relevant. Collaborate with the design team to package the guidelines in different formats and strategic placements for easy access and use.
• Reporting and Documentation: Produce regular progress reports for the core team and stakeholders. Document all processes, challenges, and lessons learned. Prepare a final report summarizing the project outcomes and recommendations.

QUALIFICATIONS AND RELEVANT EXPERIENCE

• Advanced degree in public health, communication, social sciences, or a related field.
• Minimum of 5 years of experience in digital SBC projects, particularly in the health sector.
• Proven expertise in social media strategies, digital marketing, and behavior change communication.
• Excellent project management, communication, and stakeholder engagement skills.
• Ability to work collaboratively with diverse stakeholders including Government stakeholders and adapt strategies to local contexts. Availability and timelines

Professional Qualifications: 5%

• Educational Background: Advanced degree in public health, communication, social sciences, or a related field.
• Certifications: Relevant certifications in project management, digital marketing, or behavior change communication.

Relevant Experience: 15%

• Digital SBC Projects: Minimum of 5 years of experience in managing digital SBC projects, particularly in the health sector.
• Social Media Strategies: Proven expertise in developing and implementing social media strategies for behavior change.
• Project Management: Demonstrated experience in leading multi-stakeholder projects, including defining scope, timelines, and deliverables.

Technical Expertise: 15%

• Content Development: Skills in creating engaging and culturally appropriate content for social media platforms.
• Platform Knowledge: In-depth knowledge of various social media platforms and their best practices for health communication.
• Data Analysis: Ability to analyze data to inform strategy and measure the effectiveness of interventions.

Stakeholder Engagement: 10%

• Communication Skills: Excellent verbal and written communication skills to effectively engage with diverse stakeholders, including government officials, NGOs, and community leaders.
• Collaboration: Ability to build and maintain strong relationships with stakeholders to ensure their active participation and buy-in.
• Cultural Sensitivity: Understanding of local cultural contexts and ability to tailor engagement strategies accordingly.

Strategic Planning and Scope Definition: 10%

• Needs Assessment: Ability to conduct comprehensive needs assessments to identify key issues and target behaviors.
• Scope Definition: Skill in defining clear project scope, objectives, and deliverables in collaboration with stakeholders.
• Strategic Thinking: Capacity to develop strategic plans that align with the goals of the ministry of health and address identified needs.

Monitoring and Evaluation: 10%

• Impact Assessment: Skills in designing and implementing monitoring and evaluation frameworks.
• Continuous Improvement: Commitment to using evaluation findings to improve future interventions.

Innovation and Creativity : 10%

• Creative Thinking: Ability to develop innovative approaches to behavior change communication.
• Adaptability: Flexibility to adapt strategies based on emerging trends and feedback.

Reporting and Documentation: 15%

• Reporting Skills: Ability to produce clear and concise reports, documenting project progress, challenges, and outcomes.
• Documentation: Skill in maintaining comprehensive project documentation for future reference and learning.

Budget Management : 5%

• Financial Planning: Experience in developing and managing project budgets.
• Cost Efficiency: Ability to deliver high-quality results within budget constraints.

Client and Stakeholder Feedback: 5%

• References: Positive feedback from previous clients and stakeholders.
• Case Studies: Demonstrated success in similar projects through case studies or portfolio examples.