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7 Sep 2023

Social Media TikTok Intern at Sun King (Formerly Greenlight Planet)

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Job Description

Greenlight Planet is on a mission to revolutionize rural energy access for the 1.5 billion off-grid villagers who use dirty, dangerous kerosene lanterns for light. In four years we’ve sold 1.6 million solar lights to off-grid families in South Asia and Africa— all paid for up-front, in cash— the latter 1 million customers acquired over the past year. Our products were recognized recently as ‘the best solar lamp’ in the Economist. Uniquely, we sell our life-changing Sun King solar home lights to off-grid families in India and Africa through a massive direct sales force of trusted, village-level sales agents that penetrate deeply into rural markets to promote our products home to home and build trust in our brand at a micro level. Today 5,000 active Saathis bring clean, safe light to > 40,000 new off-grid homes each month. We’re now expanding our distribution network from three states to the whole of rural India and East Africa, an under-penetrated market of half a billion emerging consumers. And we are releasing more trustworthy, aspirational products to keep our network busy. Specialties Rural marketing, Solar lighting, India, Africa

What you would be expected to do

  • Content Creation: Working closely with the communications, marketing, and creative teams to produce home-made TikTok videos. Topics will include product reviews, trending content, ‘life at Sun King’ narratives, and more.
  • Cross-Regional Coordination: Liaising between different regions to gather and solicit content from the team, ensuring diverse and inclusive representation.
  • Staff Engagement Programme: Launching a program encouraging staff to produce content for TikTok, fostering a community of content creators within the organisation.
  • Guideline Development: Creating and maintaining guidelines for staff to adhere to for TikTok channels, ensuring consistency and compliance with brand values.
  • Editing and Ideation: Managing the editing of content and brainstorming new and exciting social media ideas.
  • TikTok Strategy Development: Working with the broader team to develop a comprehensive and effective TikTok strategy, ensuring alignment with Sun King’s overall goals.

You might be a strong candidate if you

  • Great communication skills with a keen understanding of PR and inclusive communications.
  • A genuine passion for social media and staying ahead of digital trends.
  • Demonstrated ability to produce user-friendly, digitally savvy content.
  • Previous experience with video editing or social media management is a plus.
  • Self-motivational skills, creativity, and able to work both independently and as part of a team.

What We Offer

  •  An opportunity to grow as a professional in a dynamic, fast-growing, high-impact industry;
  •  The chance to work in an open-minded, collaborative culture surrounded by enthusiastic Greenlighters who are driven by the challenge of continuously innovating and growing a smart, sustainable business with a profound impact on the world;
  •  A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.
  •  Structured, tailored learning and development programs that help you become a better leader, manager, and professional through the Greenlight Academy.


Method of Application

Submit your CV and Application on Company Website : Click Here

Closing Date : 30 September. 2023





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