Brites Management Services Limited is one of the best leading Recruitment and HR consultancy companies in Nairobi, Kenya. We are registered and incorporated under Companies Act (Cap. 486) and we provide a complete range of HR Solutions

Duties and Responsibilities

• Develop and implement marketing strategies to promote software products
• Conduct market research to identify potential customers and their needs
• Create and manage marketing campaigns across various channels such as social media, email, and online advertising
• Generate leads and drive product adoption
• Do sales pitch and conduct product demos
• Analyze and report on marketing performance to optimize strategies and improve ROI
• Stay updated on industry trends to inform marketing efforts
• Build and maintain relationships with key stakeholders including customers, partners, and industry influencers
• Support the development of sales collateral and product messaging
• Contribute to the overall marketing and business strategy of the company

Key Requirements Skills, experience and qualification

• Excellent communication skills, both written and verbal
• Solid understanding of Software as a Service, and associated technologies
• Ability to translate highly technical software features into compelling marketing messages.
• Strong understanding of digital marketing strategies
• Experience with marketing automation tools, and the ability to analyze and interpret data to make informed marketing decisions.
• Proficiency in creating compelling marketing materials, such as website content, email campaigns, and social media posts
• Ability to build and maintain relationships with clients and partners.
• Strong understanding of analytics and metrics
• Degree in IT, BIT, Software Engineering, Computer Science and related disciplines